*A Multidisciplinary Studio Based in New York City —
A Multidisciplinary Collective Based in New York City —
Featured Projects
Featured Project
For Google's News Initiative sub-brand (GNI), RICO successfully developed a brand strategy and user experience to make up for the previous year's deficiencies in data and analytics representation. The objective was to reach a larger writing community and stimulate the adoption of GNI's tools and platforms. RICO effectively communicated the value of GNI's solutions, ultimately leading to more writer engagement and utilization.
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Featured Project
Airo Brands, a leader in premium cannabis innovation, partners with over 2,200 dispensaries nationwide to elevate user experiences through cutting-edge products. RICO’s strategic website redesign and cohesive brand updates streamlined navigation and improved product presentation, driving increased engagement and revenue growth.
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Featured Project
In order to go beyond their previous single-direction focus, RICO revised Aperiam Bio's website strategy and design to emphasize the possibility of scaling into multiple markets for protein research. Aperiam Bio positioned itself it as a flexible participant in the protein development market, drawing in potential investors and business partners through a definitive digital experience, outlining new possibilities and markets.
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collaborative advantages
Brand
Recognition
RICO creates distinct linguistic and visual identities that communicate brand values, individual personas, and distinguishable selling propositions.
Hierarchal
Storytelling
RICO develops consistent and compelling narratives to resonate with client audiences, potential partners, and consumers for scalability.
Engagement
& Interaction
RICO manifests immersive and interactive experiences to actively engage and educate users on client values, services, and procedures.
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