Aiming to fundamentally reshape America's economic landscape, MainStreet's software provides businesses with benefits on a variety of expenses, including government tax credits, contract negotiations, and exclusive savings on the tools used by them every day. With a holistic approach to small business management, companies can grow smarter, saving them more money and time in their overall processes.
The concept of handling finances can become overwhelming to all types businesses. Moving into their new brand system, MainStreet needed to emphasize the concept of money from a conceptual perspective to better explain its process and ease of implementation. Representational icon illustrations, branded imagery reflecting the printing techniques of currencies, and a photographic system highlighting the personality of consumers all played versatile roles across hundreds of MainStreet campaign materials.