Seranova Bio

Through the study of naturally-occurring autoantibodies, Seranova Bio provides an unprecedented level of insight into understanding diseases. Through the use of its technology, Seranova breaks through previously understudied limitations to reveal the next generation of therapeutics circulating in patients’ own blood.
BRAND IDENTITY, WEB DESIGN, Illustration

Simplistic & Representational

Seranova used vibrant, color-branded imagery and representational iconography to emphasize its ideologies cohesively. With an impactful approach to visual elements, simple modules and well-treated typography became the primary elements to strategically highlight information.